2020-Present

Brand Experience Director @ DNA Hospitality - Remote

Account management, event planning, budgeting, and marketing services for Diageo brands and support for other agency clients. Collaborated on campaigns for restaurants and alcoholic beverages including innovation, taglines, art, and creative, cocktail ideation, and programming. Assisted with the annual beverage program RFP submissions for Diageo’s national account customers and agency clients. Managed gift fulfillment for 200+ customers including product selection and logistics. Spearheaded beverage supplier events held during Aspen Food & Wine. Created custom holiday collateral and interior design for a Tanqueray-themed private dining room for a Diageo customer. Programming, menu engineering, and analysis, identification of gaps and opportunities to best sell the Diageo portfolio to their customers for RFPs.

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2019 -- 2020 (COVID-19 Layoff)

Marketing Manager @ SSP America - Remote

Responsible for maintaining local restaurant and national brand partnerships airports in the US and Canada with annual sales totaling over $400 million. Manage the creation of static and digital menus, environmental graphics, signage, employee uniforms, and promotional materials. Coordinate in-terminal events and activations to drive customer and employee engagement. Leverage vendor and brand partnerships to create localized annual marketing calendars.

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2016 -- 2019

Senior Project Manager @ IMI Agency - Woodstock, GA

Account management, event planning, budgeting and marketing services for Diageo brands and support for other agency clients and Diageo partners including House of Blues, Loews Hotels, Applebee's, P.F. Chang's, Tilted Kilt, Landry's, Centerplate, OTG and Buffalo Wild Wings.

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Services included: Mixology, national brand activations, print collateral, trade shows, POS merchandising, sales presentations, digital strategy, marketing campaigns and public relations.

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2014 -- 2016

Assistant Marketing Manager @ Hyundai Construction Equipment Americas - Norcross, GA

Management of partner agencies, tradeshow and dealer event planning, sales incentive trip execution, sponsorship of NASCAR truck race, developed and managed national in-store and digital rollouts of product campaigns and collaborated with the North American dealer network on collateral, POS and other marketing and training materials.

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2013 – 2014

National Remarketing Representative @ Rush Enterprises - Atlanta, GA

Market off lease and rental units to dealerships, fleets and retail customers. Sell new and used trucks to customers in NW Georgia region.

2010 – 2013 

Sales & Marketing Assistant @ Paccar Financial - Suwannee, GA

Provided marketing, administrative support and reporting to regional sales leadership and field sales representatives. Compiled and processed truck lease and financing information such as outstanding payments, payoffs, financial statements, and equity analysis. Assisted with meeting and event planning and strategy for annual client gifts and sales incentive programs.